Survey Analytics – Distribution of Answers The first analysis of the results of a customer satisfaction survey, customer experience or NPS is typically hierarchical or dimensional. This analysis involves analyzing the various questions and indicators of the survey to understand WHAT is working well and which aspects are considered good or bad. If we have…
Tag: analytics
Customer satisfaction and revenue weighting analysis
Most of the studies on customer experience and customer satisfaction surveys that we do at OpenMet typically include an analysis weighting the results by revenues. This post will briefly explain this type of analysis of results and its main features. What is revenue weighting? Briefly, revenue weighting is a way to analyze customer results by…